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<p>[QUOTE=&quot;mirana, post: 10301475, member: 79705&quot;]It used to be the margin for general sales was paying 20-25% of what the item would retail for. For merchandise I produce I&#039;ve usually kept it at 10-15%. That&#039;s really a figure to help account for secondary costs though...like if you sell wholesale to a retailer, or you have your own business costs like employees, shop rental, storage space, etc.</p><p><br /></p><p>For what I sell online I go by a minimum net profit and I take into account how annoying something is to list and ship. If it&#039;s very annoying (big, fragile, clothing), the amount needs to be a lot higher for me to bother lol. If it&#039;s super easy, small to store and/or a fast seller then I might lower the net amount.[/QUOTE]</p><p><br /></p>

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