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<p>[QUOTE="Jeff Drum, post: 4396705, member: 6444"]True, a lot of soap, $20 worth in 1910 in this Larkin catalogue. But as Larkin was the first to exploit (like Netflix et al today), an expendable product that constantly needs to be repurchased builds brand loyalty and makes for massive sales.</p><p><br /></p><p>For anyone interested in going down this rabbit hole, I found their online catalogue from 1910 quite interesting. Not just desks and not just furniture by a long shot. And useful in the same way as the early 20th century catalogue reprints from Sears, to see how most of America was furnishing their houses. <a href="https://www.thehenryford.org/collections-and-research/digital-collections/artifact/494951" target="_blank" class="externalLink ProxyLink" data-proxy-href="https://www.thehenryford.org/collections-and-research/digital-collections/artifact/494951" rel="nofollow">https://www.thehenryford.org/collections-and-research/digital-collections/artifact/494951</a>[/QUOTE]</p><p><br /></p>
[QUOTE="Jeff Drum, post: 4396705, member: 6444"]True, a lot of soap, $20 worth in 1910 in this Larkin catalogue. But as Larkin was the first to exploit (like Netflix et al today), an expendable product that constantly needs to be repurchased builds brand loyalty and makes for massive sales. For anyone interested in going down this rabbit hole, I found their online catalogue from 1910 quite interesting. Not just desks and not just furniture by a long shot. And useful in the same way as the early 20th century catalogue reprints from Sears, to see how most of America was furnishing their houses. [URL]https://www.thehenryford.org/collections-and-research/digital-collections/artifact/494951[/URL][/QUOTE]
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